Lakeland, FL (April 14, 2017) – This past week, Alpina made its debut at the annual Sun ’n Fun Fly-In and Expo as the Official Timekeeper alongside their Global Brand Ambassador, champion aviator, Michael Goulian.
As the first air show appearance for the brand, Alpina looked to highlight Michael through a series of activations and events including an intimate evening cocktail to celebrate the new partnership as well as connecting with people actively involved in the aviation industry.
Alpina previously announced its partnership with Michael in March, highlighting the brand’s rich history in pilot timepieces. The brand’s participation at the Sun ’n Fun Fly-In and Expo was the first activation with him as the main attraction during the show with multiple appearances and aerial performances. Michael wore his Alpina Startimer Pilot watch throughout his three stunning aerial performances.
“Sun ’n Fun Fly-In and Expo is an excellent showcase of aerobatic ability,” said Oliver Van Lanschot Hubrecht, Alpina Brand Manager, “We were excited to see Mike proudly wearing his Alpina watch while providing great entertainment for the thousands of spectators in attendance.”
“The debut of our relationship with Alpina at Sun n’ Fun was a proud moment in my career,” said Mike Goulian. “I’m honored and humbled that Alpina has chosen me to represent this iconic brand”, added Goulian.
Alpina recently expanded its Startimer Pilot Collection with four new timepieces at Baselworld 2017.