For the first time, Alpina partners with the Mercedes-Benz Windsurf Cup Sylt, the only Super Grand Slam of the PWA World Tour 2022, as Official Watch of the event. Taking place from September 23rd to October 3rd, the largest Windsurf Cup in the world will not only attract the best and fastest board artists in the world to Germany's northernmost island, but also ensure an eleven-day state of emergency in Westerland, gathering around 200,000 guests.
During the event, the Brand will have a pop-up store on the promenade in Westerland, in addition to many sponsorship activities. What’s more, Alpina will support the official Sylt "BEACH CLEAN UP" on October 1st, 2022.
"We are very proud to be a partner of the Mercedes-Benz Windsurf World Cup Sylt 2022 and are very excited to bring our high-quality watches to this cool surf community, The sustainability claim of the Alpina brand is perfectly reflected in the jointly initiated Beach Clean up at the end of the event," Markus Rettig, Managing Director, Alpina Germany.
The spectators can look forward to spectacular and exciting sports, as this event is the final stop of the PWA World Tour. The world champions in the wave, slalom and freestyle disciplines will be determined on Brandenburg Beach and crowned on the final day. The total prize money of the largest windsurfing event in the world is 85,000 euros.
Liam Dunkerbeck - Junior World Champion and new Brand Ambassador
Born on February 11th, 2004 in Gran Canaria, 18-year-old Liam Dunkerbeck is already a Junior World Champion in windsurfing. The son of the 42 times Windsurfing World Champion, Björn Dunkerbeck, the talent was put in the cradle.
Not to be denied, Liam Dunkerbeck sees himself as an "Allround Waterman" - the love for this element having determined his life so far. Already as a young boy, he was fascinated by the water and the sea. This is how the cooperation with the watch manufacturer Alpina came about: the Swiss company is committed to protecting the world's oceans.
Liam wears the Seastrong Diver Gyre Automatic watch, a model that not only brings a breath of fresh air to the diving watch design, but also sparked a huge wave of support for more responsible, eco-friendly watchmaking within the Maison.