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Articolo: ALPINA & ICELEGACY

ALPINA & ICELEGACY

By supporting the IceLegacy project by Borge Ousland, the only man to have crossed the North and South poles alone, and Vincent Colliard, young adventurer and Borge Ousland's partner, the Alpina fine watchmaking manufacture hopes to promote the protection of the glaciers, an environmental and climate issue that is dire yet little known. Commitment, Respect and Communication - values that are near and dear to the brand famously represented by the red triangle - are echoed in this unprecedented challenge. It combines athletic prowess, human adventure and the sharing of knowledge about the polar environment with as many people as possible, so that future generations may enjoy the fascinating and priceless legacy of glaciers and icecaps.

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THE ALPINER 4 COLLECTION – THE LEGEND IS BACK

THE ALPINER 4 COLLECTION – THE LEGEND IS BACK

THE LEGEND IS BACKAlpina, the inventor of the modern sports watch with the “Alpina 4” in 1938, brings back the “4” concept with its new “Alpiner 4” collection.More than any other watchmaker, Alpina...

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BASELWORLD 2014 – PRESS CONFERENCE

BASELWORLD 2014 – PRESS CONFERENCE

Guido Benedini, CEO of Alpina, did present to the press the new Alpiner 4 collection and officially launched the IceLegacy project together with the two famous adventurers Borge Ousland and Vincent...

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