ALPINA DOORMAN CHALLENGE AT BOUDOIR — A HUGE SUCCESS!

Normally there is only one way to get past the doorman at the A-list club Boudoir …and that is to be on the list. But what if you are not on the list? Thanks to Alpina Watches, last Saturday, the 2nd October, a lucky few had the chance to dance the night away with stars such as Laurence Fishburne, Holly Marie Combs, Kevin Zegers, Shaun Spiros and Nancy O’dell. Star of film and TV, Laurence Fishburne, said on being presented with his very own Alpina watch, “It’s slick”!

For one night only, and thanks to Alpina Watches, Boudoir was open to the trendy LA crowd, as long as they had punchy line for the Alpina Doorman Challenge! After New York last year, the LA event was the second edition, and a great opportunity for Alpina to present its latest Club Collection to a young and discerning crowd.

Once inside, guests were treated to the catchy beats, provided by DJ and Ford-model Cassie, fabulous gourmet treats from Fantasy Frostings, specialty cocktails from Funkin and drinks provided by Zarb Champagne, President’s tequila and SVEDKA Vodka.

VIP guests walked away with a goodie bag packed with great gifts, provided by partners for the evening such as the exclusive SLS Hotel Beverly Hills, Hollywood hit brand Rockstar Jeans and jewellery by Soho Hearts. And of course, everyone was able to check out and try on Alpina’s latest collection!

Ralph Simons, Alpina’s US President, said “Alpina stands for Accessible Luxury timepieces, sporty and with an edge ranging from $995 to $5000. The watches are perfect to go with a suit or when dressing for a night out. We chose A- list club Boudoir LA, that was transformed by Cees Smit Fabric Solutions for the launch of the Alpina Club collection and had a blast tonight!”