ALPINA HOROLOGICAL SMARTWATCH FOR LADIES

ALPINA HOROLOGICAL SMARTWATCH FOR LADIES

ALPINA AND FREDERIQUE CONSTANT ANNOUNCE THE SWISS HOROLOGICAL SMARTWATCH


The Horological Smartwatch: the bridge between Silicon Valley and the Swiss watch industry.

The Swiss Horological Smartwatches are capable of bi-directional communication with iPhone and Android apps. The Swiss Horological Smartwatch is the synthesis of high-tech innovation and traditional Swiss watch craftsmanship; it is the link (no pun intended) between modern and classic, and the bridge between Silicon Valley and Switzerland. There is no digital screen on the Swiss Horological Smartwatch. Instead, the beautiful laser cut hands on the watch dial display information in analog form. The Swiss Horological Smartwatches retain their natural classic beauty and can deliver the benefits of the quantified self, all without ever having to recharge a battery.

The first Swiss Horological Smartwatches will support the following functionality:

- Always-on time & date
- Activity tracking
- Sleep monitoring
- Sleep cycle alarms
- Get-Active alerts
- Adaptive coaching
- 2+ years battery life
- Cloud backup and restore.

The beautiful Swiss watch that you love to wear that is now smart and connected

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The patented sensor-fusion engine tracks activity and sleep patterns with high accuracy. Activity and sleep information is presented in real-time on the Swiss Horological Smartwatch using beautiful traditional analog dials. The Swiss Horological Smartwatch synchronizes automatically with applications on Apple and Android smartphones. On the iOS and Android apps, simple and easy-to-understand graphics highlight how much one has moved and slept during the day, week, or month. This data will assist users to better understanding themselves, and along with appropriate goal setting and intelligent coaching, will improve their well being. Better sleep and a more active lifestyle are widely recognized as simple, but effective, positive behavioral changes. The Swiss Horological Smartwatch now combines the features and functionality of a technology platform with a luxury timepiece.

MMT

MMT (Manufacture Modules Technologies Sàrl) is a new Swiss joint venture formed by the owners of the Frederique Constant Group. Its mission is to bring the Horological Smartwatch Open Platform to the Swiss watch industry. MMT manages the development and production of Swiss watch movements (also referred to as modules), and licenses, and provides support for, the Horological Smartwatch Platform to the Swiss watch industry. MMT's headquarters are in Geneva.

Peter Stas quote: "We love working with Philippe Kahn and his team, their approach to technology craftsmanship very much matches our company culture. Our intense collaboration and combined strengths have enabled us to realize the super exciting Swiss Horological Smartwatch today, and will lead to so much more that is still to come. The Swiss Horological Smartwatches released today truly show the strength of our partnership."

Philippe Kahn quote: "We looked for innovative partners in the Swiss watch industry to collaborate with. Peter's efforts to develop his own high caliber product were unprecedented, so we immediately clicked and went to work to help reinvent the Swiss watch industry."

Frederique Constant and Alpina will launch 10+ different Horological Smartwatch models in 2015 in styles for both ladies and gentlemen.

MMT's initial partners are Frederique Constant, the Geneva based luxury watch manufacturer of classical watches; and Alpina, the Swiss sports watch manufacturer founded in 1883. These leading brands will offer 10+ different models in designer collections for both ladies and gentlemen, powered by MMT's technology platform, delivering activity tracking and sleep monitoring, with over two years battery life, and compatible with Apple and Android smartphones worldwide. Swiss Horological Smartwatch in styles for both ladies and gentlemen will be available in stores worldwide starting in June 2015.



About Frederique Constant

Frederique Constant is a family owned watch manufacturer based in Plan-les-Ouates, Geneva, Switzerland. The company is involved in all stages of watch production, from initial design, to final assembly and quality control. Frederique Constant develops, manufactures, and assembles in-house calibers, 18 different versions since 2004. Frederique Constant watches are defined by their high quality and differentiation and precision in design and manufacturing. Their perceived value, through quality of design, materials, and manufacture, is a key component of their success. Each watch is assembled by hand, with the latest equipment and extensive controls, to ensure maximum quality and durability. The company embraces innovation to offer creativity and exceptional value. Its 32,000 square foot facility in Geneva is ultra modern and offers the best environment for its passionate watchmakers. http://www.frederique-constant.com

About Alpina

Alpina, famous for its red triangle signature, is a fine watch manufacturer based in Geneva, Switzerland. Founded in 1883, Alpina's watchmaking history spans more than 130 years. A true pioneer of the Swiss watchmaking industry, Alpina has been the source of numerous innovations, patents, and calibers. With the birth of its legendary Alpina 4 in 1938, Alpina invented the concept of the sport watch, as we know it today. Faithful to its long tradition of creating mechanical calibers, Alpina manufactures, in its Geneva manufacturing facility, four movements in-house: the Tourbillon, the World Timer, the Automatic Regulator, and the Small-Date Automatic. Alpina's mission is to design and engineer luxury sport watches that operate with the greatest precision and reliability possible in the most demanding sporting environments, like the Alps. http://www.alpina-watches.com

Guido Benedini quote: "Our Horological Smartwatch is no less than a revolution for the Swiss Watch industry by extending the concept of traditional craftsmanship and design to the actual improvement of personal lifestyle and fitness. Being the inventors of the original concept of the Swiss sport watch in 1938, we are extremely proud at Alpina to re-invent such concept in 2015 by partnering with a leading and proven technology platform".

About MMT

MMT (Manufacture Modules Technologies Sàrl) is a new Swiss joint venture formed the owners of the Frederique Constant Group. Its mission is to bring the Horological Smartwatch Open Platform to the Swiss watch industry. MMT manages the development and production of Swiss watch movements (also referred to as modules), and licenses, and provides support for, the Horological Smartwatch Platform to the Swiss watch industry. MMT's headquarters are in Geneva. More information at http://mmt.ch.

 

Supporting Images

• Swiss Horological Smartwatch Logo
• Frederique Constant Horological Smartwatch
• Alpina Horological Smartwatch
• Collection of App screens

The press material will be available for download on our Asset Bank in the Press Releases section:
PR Contacts Americas: Caitlin Shockley, caitlin@mehtamediagroup.comEurope: Annabel Corlay, corlay@frederique-constant.com
Japan: Ms. Ayako Yoshino, yoshino@gm-international.jp

 

More articles about this news:

http://www.cnet.com/news/swiss-watches-are-getting-smart-without-sacrificing-style/

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