ALPINA SPONSORS MEN’S JOURNAL 25TH ANNIVERSARY COMMEMORATING 25 OF THE WORLD’S MOST ADVENTUROUS MEN
New York, NY (April 27, 2017) – On Wednesday, April 19th, Alpina partnered with Men’s Journal to commemorate 25 years of groundbreaking exploration, innovation and achievement at a celebration of the Men’s Journal 25 Most Adventurous Men.
Alpina and Men’s Journal came together to highlight some of the most dangerous exhibitions and the thrill-seeking adventurers who continually risk their lives to tell the stories that few can tell. Naturally Alpina, a timepiece brand fueled with a genuine history of sport watchmaking, utilized this collaboration to highlight their admiration of these dedicated explorers.
View the full list on Men’s Journal
Alpina welcomed their own Global Brand Ambassador, Michael Goulian, one of North America’s most decorated aerobatic pilots and recognized aviation professionals for the evening. Known greatly for his participation in the Red Bull Air Race, Goulian is one of only seven air show professionals to receive all three of the air show industries’ most prestigious awards.
The evening highlighted 2 of the 25 Most Adventurous Men, Polar Explorer, Eric Larsen and adventurer Eric Weihenmayer. The two shared their stories of the extreme excursions and the passion that keeps them seeking more. Aside from the night’s speakers, the 25 recognized adventure men included Jimmy Chin, Richard Branson, Ben Stookesbury, Conrad Anker, Alex Lowe, Alex Honnold, Dean Potter, Shane McConkey, Colin Angus, Laird Hamilton, Sebastian Copeland, Felix Baumgartner, Mike Horn, Mike Libecki, Jeremy Jones, Cory Richards, Werner Herzog, Doug Tompkins, J. Michael Fay, Siddartha Gurung, Tim Hetherington, Jared Diamond and Bruno Hansen.
“This collaboration felt like a natural fit with Men’s Journal to honor these 25 Most Adventurous Men,” says Oliver Van Lanschot Hubrecht, Alpina Brand Manager. “The brand has a rich history in creating pieces for exactly that, adventure-seekers and explorers, so we were thrilled to be a part of this evening.”
Alpina continuously seeks out the greatest talents in air, land and sea to reinforce the brand’s ultimate identity as the leading sport watch brand.