THE ALPINIST PRINCIPLES
All alpina “family” members – the “Alpinists” – are united by a common aim.
They seek performance and progress when facing a challenge in extremely demanding environments.
They successfully accomplish their missions by applying the “Alpinist” principles:
BE PERSEVERANT . THINK INDEPENDENTLY . TRUST YOUR INSTINCTS . DON’T FORGET YOUR ROOTS
We only associate with partners that – like us – truly share, live and work according to these principles,
and we hope that any person who adheres to them, and whishes to promote them,
will – one day – decide to wear an alpina watch, thereby becoming an “Alpinist”.